Simplify your writing to amplify your science, a 5-day challenge

Simple language is a valuable communication tool. And when writing for experts, you might fear that simple language will seem simplistic, offend readers, defy convention, or erode your status as an expert in your field. But simple language is a powerful, evidence-based tool for crafting a clear, persuasive message.

In this FREE 5-day challenge, you’ll uncover the power of using simple writing principles to amplify your science—and the impact of your work.

Doors are closed.

Get on the Waitlist

Join us for the Simplify Your Writing to Amplify Your Science™ challenge!

After this challenge, you’ll be able to:

  • Avoid the top 3 challenges that get in the way of clear, persuasive writing.

  • Bust surprising myths about writing for experts in your field.

  • Apply 4 easy, data-proven ways to simplify your writing to amplify your science.

What to expect:

  • Short, pre-recorded video lessons released over 5 days

  • Daily challenges to apply what you learn

  • A 1-hour live Q&A at the end of the challenge

Join the waitlist!

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Crystal Herron sitting in a wood chair with a redwood tree and ivy in the background

Hi, I’m Crystal

I’m not one to talk about myself or toot my own horn. But here’s what simplifiying my writing helped me do.

  • Partner with scientists and clinicians to publish in high-impact journals, such as Nature, Cell, Science Translational Medicine, JAMA, and the New England Journal of Medicine.

  • Collaborate with researchers to secure millions in funding from many sources, including the National Institutes of Health, National Science Foundation, Department of Defense, and private foundations.

  • Support members of the National Academy of Sciences and the National Academy of Medicine, as well as two Nobel Prize winners.

  • Train thousands of researchers and other professional writers all over the world to equip them with the principles, resources, and systems they need to write well.

Now, I’m not going to take credit for the science—that’s the incredible work of my collaborators. But I know that incredible science isn’t just about data and ideas.

It’s also about sharing those data and ideas in a way that amplifies their impact.

Crystal Herron, PhD, ELS(D), CMPP, is a distinguished editor, award-winning educator, and writing coach. For more professional details about her, visit her profile on LinkedIn.